Customer Relationship Management

Affinity Partnership Marketing
Cause Related Marketing
quotesThe Perfect Timing team offer a professional and innovative service developing corporate partnerships that is helping to deliver the RSPCA a sustainable source of income.

Andy Lyons, Corporate Partnerships Team, RSPCA


Customer Relationship Management with a difference

Perfect Timing are successful Customer Relationship Management Consultants specialising in CRM, affinity partnership marketing programmes and cause-related marketing fundraising campaigns. We have a fresh approach and a proven track record in forging profitable corporate partnerships between like-minded organisations. Many of our clients regard us as an extension of their marketing department and we often represent them in their commercial and contractual requirements for their partnership marketing programmes.

Our services encompass:

Developing superior Customer Relationships

In today’s harsh economic climate, characterised by price-based competition and low levels of customer loyalty, many organisations are looking to alternative distribution channels to acquire and retain more profitable customers/supporters. This is where PTCM can help. We can develop a bespoke Customer Relationship Management programme for you that will ensure that you maximise the potential of your most important asset – your existing customer base. Furthermore, we can act as your project and campaign management team for the duration of your affinity relationships.

To find out more about PTCM or arrange a meeting to discuss your CRM requirements, please email:

Latest News from Perfect Timing
April 2016

• Donations from Poppy products reach £12.5m

An incredible £12.5m has now been raised by Poppy Bond/Save products in just over 7 years following the Coventry Building Society's latest donation to The Royal British Legion.

• New Travel Insurance partnership

The Royal British Legion now has a new Travel Insurance partnership introduced by us. Members can now obtain their insurance with no upper age limits through

• Perfect Partners

We have helped the RSPCA to secure an important partnership with the Yorkshire Building Society. The RSPCA Saver Account is being actively promoted to customers of both organisations.

(more news on our news page)

Perfect Timing Clients include:

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